Archive for the ‘tutorials’ Category
Sunday, November 18th, 2007
Best tools for create cool elements Web 2.0. Fantastic for wordpress theme, css tyle and more…..
Background
1: Stripe Generator
2: Tartan Generator
3: Gradient generator
4: Gradient generator
5: Tile Machine
6: Background Image Maker
Layout
7: Full Layout Generator
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Posted in Icons-Buttons, Images-Wallpapers, tutorials, webmaster | 3 Comments »
Monday, October 29th, 2007
301 Redirect
301 redirect is the most efficient and Search Engine Friendly method for webpage redirection. It’s not that hard to implement and it should preserve your search engine rankings for that particular page. If you have to change file names or move pages around, it’s the safest option. The code “301″ is interpreted as “moved permanently”.
IIS Redirect
- In internet services manager, right click on the file or folder you wish to redirect
- Select the radio titled “a redirection to a URL”.
- Enter the redirection page
- Check “The exact url entered above” and the “A permanent redirection for this resource”
- Click on ‘Apply’
ColdFusion Redirect
<.cfheader statuscode=”301″ statustext=”Moved permanently”>
<.cfheader name=”Location” value=”http://www.new-url.com”>
PHP Redirect
<?
Header( “HTTP/1.1 301 Moved Permanently” );
Header( “Location: http://www.new-url.com” );
?>
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Posted in tutorials, webmaster | 1 Comment »
Thursday, October 25th, 2007
There are many SEO tips and tricks that help in optimizing a site but one of those, the importance of which is sometimes underestimated is sitemaps. Sitemaps, as the name implies, are just a map of your site - i.e. on one single page you show the structure of your site, its sections, the links between them, etc. Sitemaps make navigating your site easier and having an updated sitemap on your site is good both for your users and for search engines. Sitemaps are an important way of communication with search engines. While in robots.txt you tell search engines which parts of your site to exclude from indexing, in your site map you tell search engines where you’d like them to go.
Sitemaps are not a novelty. They have always been part of best Web design practices but with the adoption of sitemaps by search engines, now they become even more important. However, it is necessary to make a clarification that if you are interested in sitemaps mainly from a SEO point of view, you can’t go on with the conventional sitemap only (though currently Yahoo! and MSN still keep to the standard html format). For instance, Google Sitemaps uses a special (XML) format that is different from the ordinary html sitemap for human visitors.
One might ask why two sitemaps are necessary. The answer is obvious - one is for humans, the other is for spiders (for now mainly Googlebot but it is reasonable to expect that other crawlers will join the club shortly). In that relation it is necessary to clarify that having two sitemaps is not regarded as duplicate content. In ‘Introduction to Sitemaps‘, Google explicitly states that using a sitemap will never lead to penalty for your site.
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Posted in SEO, tutorials, webmaster | 2 Comments »
Wednesday, October 24th, 2007
The wise choice of the right keywords you will optimize for is the first and crucial step to a successful SEO campaign. If you fail on this very first step, the road ahead is very bumpy and most likely you will only waste your (or your client’s) money and time. There are many ways to determine which keywords to optimize for and usually the final list of them is made after a careful analysis of what the online population is searching for, which keywords have your competitors chosen and above all - which are the keywords that you feel describe your site best. All of this is great and certainly this is the way to go but if you want to increase your chances of success, additional research is never too much, especially when its results will save you the shots in the dark.
Dreaming High - Shooting the Top-Notch Keywords?
After you have made a long and detailed list of all the lucrative keywords that are searched by tens of thousands a day, do not hurry yet. It is great that you have chosen popular keywords but it would be even greater if you have chosen keywords for which top positioning is achievable with reasonable effort. If you have many competitors for the keywords you have chosen, chances are, no matter how hard you try, that you will hardly be able to overtake them and place your site amongst the top ten results. And as every SEO knows, if you can’t be on the first page (or on the second and in the worst case on the third one) of the organic search results, you’d better think again if the potential gain from optimization for those particular words is worth the effort. It is true that sometimes even sites that are after the first 50 results get decent traffic from search engines but it is certain that you can’t count on that. And even if you somehow manage to get to the top, do you have any idea what it will take to keep the good results?
You can feel discouraged that all lucrative keywords are already occupied but it is too early to give up. Low-volume search keywords can be as lucrative as the high-volume ones and their main advantage is that you will have less competition. The SEO experts from Blackwood Productions confirm that it is possible with less effort and within budget to achieve much better results with low-volume search keywords than if you targeted the high-volume search ones. In order to do this, you need to make an estimate about how difficult it would be to rank well for a particular keyword.
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Posted in SEO, tutorials, webmaster | 2 Comments »
