FeedBurner MyBrand Now Free: Feedburner’s service that allowed publishers to publish their feeds through their own domain with the help of Feedburner, is now free of cost. This service used to cost upwards of $3 and might be a good way to retain the transparency and control over the feeds of your blog if you choose to serve them through Feedburner.

What is it?

MyBrand is a premium FeedBurner service that allows publishers to showcase their feeds by serving them from their own domain.

Who needs this service and why?.

Bloggers, podcasters, personal and commercial publishers who want subscribers to have a cohesive and transparent branded experience when accessing their online content.

What will it help publishers do that they can’t do today?

FeedBurner has and will always provide free services to its publishers. These services allow publishers to apply a variety of publicity, optimization and analytical services to feeds that are accessible through a FeedBurner domain. With MyBrand, publishers can continue to take advantage of all of FeedBurner’s services, but provide a transparent experience by running everything through their domain (e.g. feeds.yoursitenamehere.com) instead of ours.

What are the technical requirements to use the service?

Publishers must have access to change their CNAME entry in the DNS records for the domain they wish to change. Additional technical FAQs are located in the Support Forums.

How much does it cost and what methods of payment are accepted?

MyBrand is free!

How do you get started?

Publishers need only sign in to their FeedBurner account, review the instructions and activate the service from within My Account.

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